Luxury Wellness – A foray into the new age Indian luxury wellness industry
For most international tourists, India has always been the land of mysticism, yoga, Himalayas and spices. For ages, people have flocked to India in search of a myriad of experiences for their well being. While yoga and medical tourism are not new to India, luxury...
Artificial Intelligence and Big Data in luxury retail are no longer a luxury but a necessity. Here’s why
In the world of luxury, experience is golden! Nothing is more important than the customer feeling like a king or a queen. After all, when a customer buys a product like a Rolls Royce, Aston Martin, Louis Vuitton Bag or maybe even a pair of Louboutins, they need and frankly deserve to be pampered…
Opulence goes digital
Luxury as a segment has been a reluctant acceptor of the digital medium in general. Its touch-me-not and dominant, almost dictatorial attitude, which borders on ‘you-accept-what-we-design’, has always been wary of being seen as for the...
The luxury digital dilemma
Luxury & digital have been strange and uncomfortable bedfellows until Burberry changed it all…. Burberry wanted to do something different, so it created its own community inspired by its core product: the trench coat….
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