20 Tips for Luxury Brands to Remain Relevant During the Lock Down Days
As the world locks down due to the Corona virus pandemic, brands, businesses, societies and people alike are passing through a traumatic experience. Daily lives have changed dramatically for most of us. Those facing the customers, those behind the desks and those out...
How 3D Printing and Nanotechnology will Revolutionize Luxury
The technologies together will bring large scale optimization in production processes, customization possibilities, costs, storage and logistics, retailing and loss prevention. In a world of constant technological advancements, early adopters will be at a significant...
Stories, not stores: How brands use boutiques to combat the needs of an ever-changing market
In the era of fast fashion, food, and people, the needs of the consumer market are ever-shifting. What’s trendy today is gaudy and ancient tomorrow. Staying ahead of such fickle needs is a gargantuan challenge in itself but it is a challenge that brands must stay...
10 Drivers for the Indian Luxury Market – Trends 2020
With the advent of a new decade, the Indian luxury industry is seeing lucrative avenues as the world changes rapidly, and extremely unique. We mention 10 trends that will drive the Indian luxury market in 2020. The socio-economic-political gloom all over the world...