Collaborate – not Compete – the way forward?
Don’t compete—collaborate : Luxury brands should forge partnerships with others who target a similar audience, to maximise their reach and create unique experiences for the customer…
India and Luxury: Outlook 2018
May 2014 saw a regional controversial political figure walk into the power corridors of New Delhi with a never before witnessed sweeping victory. A grim & challenging economic condition coupled with several other crisis situations…
Luxury & Demonetization-Bane or Boon?
India’s foremost iconic luxury advisory company LUXURY CONNECT, through a process of desk and field research, has carried out an assessment on the ground realities of demonetization through its educational wing Luxury Connect Business School (LCBS). PREFACE 8.00...
Top 10 misconceptions about Indian Luxury Consumers
2016 comes to an eventful end with various upheavals across the globe. Ranging from terror attacks in Europe; the Brexit fiasco in Great Britain; the unexpected victory of Donald Trump in the USA and to the last but not the least, the demonetization drive ….
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